Monday, June 15, 2009

Tools of the Trade, Revisited.


Entering this course I had a lot of practice in writing formal educational papers, but very little knowledge in writing for a mass audience. Adjusting was difficult, AP style being the worst of it, but in the end I appreciate the grasp I have on making my writing more accessible.

I began with an interest in web based journalism, and that interest hasn’t diminished. I’ve learned throughout the course that nothing’s quite as easy as it seems and that there’s a fine art to whittling down 500 words into 50, divided into 3 bullet-points. Writing on the web is still appealing, however, and I was happy to learn that many of the same concepts I learned in newspaper writing could be carried over to the web field.

Writing for broadcast and public relations were less interesting to me, but still vital. It’s nice to have a solid base to work with in case I need to expand my horizons and adapt to my job. Skills like these will lend to easy adaptation; a must in the current landscape of professional mass communication. With the internet challenging the thought and structure of mass media, it’s nice to be well versed in all forms of communications writing.

Ultimately I feel as though not only my writing has been made stronger as a whole, but also my ability to decipher and present information in its most accessible and efficient form. With so much information bombarding even the most casual browser, the ability to boil down complex stories into informative and engaging segments will be crucial to my career as a professional journalist. I have COM 210 to thank for this newfound ability.

Sunday, June 14, 2009

The Anheuser-Busch Clydesdale Horse team trots into the Ceder Point Amusement Park June 12th

Sandusky, OH – The World-Famous Anheuser-Busch Clydesdale team will be at the Cedar Point Amusement Park and Resort in Sandusky Ohio for one day only, Friday June 12. Cleveland Browns Quarterback, Brady Quinn, will join the horse team that has delighted millions around the world as they parade through the park at 2 p.m. that day. Before and after the parade they will be on display at the famous Wicked Twister coaster ride from 1:30 to 2 p.m. and again from 2:30 till 3 p.m.

The first team of Clydesdale horses was given to August Busch Sr. by his son, August Busch Jr. to celebrate the end of prohibition and the legal sale of beer in St. Louis. Since then they have become symbols of American heritage itself and a full team of 8 horses will be pulling a painstakingly maintained vintage beer wagon, similar to the wagon first presented to the Senior Busch, throughout the day. These magnificent animals are six feet tall at the shoulder and weigh a staggering 1800 to 2300 pounds. Their tack and harness alone weighs 130 pounds, and to keep up with their size and levels of activity, one Clydesdale eats as much as 20 to 25 quarts of feed per day along with 50 to 60 pounds of hay and 30 gallons of water.

Five teams of Clydesdale horses travel to just 300 cities a year in addition to being present at major sporting events like the Superbowl, so don’t miss a chance to see them for yourself in person at the Ceder Point Amusement Park in Sandusky, Ohio!

Anheuser-Busch produces two of the best selling international beers, Budweiser and Bud Light, and operates 12 company breweries throughout the United States.

Media Contact:

Steven Strait

Anheuser-Busch

FOR IMMEDIATE RELEASE


Thursday, June 4, 2009

Newscast Script

good morning, i’m steve strait along with michael isam bringing you the 11 am edition of com210 “eye on the news” for wednesday, june 3rd 2009.

in World news:

North Korea has announced more missile tests, ratcheting the tension levels of its neighbors even higher. In response to these launches, the united states has released a report that shows the country to be prepared to defend itself against intercontinental missiles launched from north korea. Army general Patrick O’reilly is confident that, based on the data the army recently gathered through tests of the system, the coast of the u.s. is safe from the worst of missile attack.

Here at home:

Former vice president Dick Cheney surprised many of his fellows in the GOP by announcing he was tolerant of Gay Marriage saying: “If that’s what people in the state want, that’s fine by me.” Cheney is making a media circuit with his daughter, discussing their collaboration on his new memoir. On the tour he’s discussed his stance on issues ranging from Barack Obama’s competence to Saddam’s involvement in 9/11, but his commentary on the gay marriage controversy is sure to draw the most attention from fellow republicans. His stance also puts him to the left of current president Barack Obama who recently signed a declaration for Gay, Lesbian, Bi-Sexual and Transgender month that endorses civil unions over traditional marriages.

In the Entertainment world:

it’s summer and that means it’s time for the electronic entertainment exposition, or e3 for short. recently microsoft wowed audiences by unveiling project natal. natal is a motion capture system that allows you to control your games through natural motion without a controller. the system is billed as a revolution, and has received funding and support from visionary director steven speilburg. the date that natal will launch is still under wraps however, but i’m sure many of us can’t wait to not get our hands on it.